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Logo Guidelines

The NayaOne logo is a visual representation of the NayaOne brand. It is used to identify the NayaOne brand across all applications and marketing materials.

The NayaOne logo is available in four variants to suit different contexts and backgrounds.

Colour logo - light theme
Horizontal colour logo
Inverted logo - dark theme
Horizontal inverted logo
Colour logo - light theme
Vertical colour logo
Inverted logo - dark theme
Vertical inverted logo

DOs

  1. Use approved logo variants
  2. Maintain clear space
  3. Ensure sufficient contrast

DON'Ts

  1. Stretch or distort the logo
  2. Change colors
  3. Add effects (shadows, gradients)
  4. Rotate or crop the logo

A minimum clear space must be maintained around the logo to ensure visibility and legibility. The clear space is defined as X, based on the logo proportions.

To preserve legibility, the logo must not be displayed smaller than:

  • 24px height (digital)
  • 15mm height (print)
  • Use the primary logo on light backgrounds
  • Use the inverted logo on dark backgrounds
  • Do not place the logo on low-contrast backgrounds
  • Top-left placement is preferred
  • Maintain consistent alignment within navigation headers
  • Do not center the logo arbitrarily

Use the primary or symbol logo, aligned with navigation.

Use the primary logo with sufficient spacing.

Use the symbol-only variant only.

  • Logo must meet contrast requirements against its background
  • Logo used as a link must have an accessible name
  • Do not rely on the logo alone to convey critical information